Skip to content
  • Home
  • Geezers Roll Call
  • Not Forgotten
  • Gatherings
  • Contact

Geezers’ Gallery

San Francisco's Golden Age of Advertising and the people who created it.

  • Home
    • Privacy Policy
  • Pages
    • Geezers Roll Call
    • Not Forgotten
  • Who was Where
    • Agencies
    • Copywriters
    • Photographic
    • Reps
    • Staff Creatives
    • Studios & Freelancers
    • Publications
  • Gatherings
    • Gathering 2024
    • Gathering 2022
    • Gathering 2021
    • Gathering 2020
    • Gathering 2019
    • Gathering 2018
    • Gathering 2017
    • Gathering 2016
    • Gathering 2015
    • Gathering 2014
    • Gathering 2013
    • Gathering 2012
    • Gathering 2011
    • Gathering 2010
    • Gathering 2009
    • Gathering 2008
    • Gathering 2007
    • Gathering 2006
    • Gathering 2005
    • Gathering 2004
    • Gathering 2003
    • Gathering 2002
    • Gathering 2001
    • Gathering 2000
    • Gathering 1999
    • Gathering 1993
  • Contact Us

Another Trucking Assignment !

Posted on January 10, 2024July 6, 2025 By Ann Thompson

I have written previ­ously of an assign­ment that I had of designing the 1975 annual report for Consol­i­dated Freight­ways. It was full of great photos by George Knight. That was the assign­ment When we covered my drawing board before the client came into our art studio. He was not to know that a female was designing a trucking job. Trucking was man’s work!

In 1997, I got the chance work on a publi­ca­tion for Viking Freight System, Inc. because Dick Moore brought it home and offered me the chance to create some humorous illus­tra­tions for the various pages of the VIKING MAGAZINE. To see if they would approve of my art style, I made this sketch on tracing paper. Dick presented it with his 28 page layout.

There was no ​“hiding” my (female) contri­bu­tion to the magazine.
No one asked.
I did not sign my draw­ings and I did not get a credit line for the art.
I was Anonymous.

Cover
Cover 
Page 1
Page 1 
Page 3
Page 3 
Page 4
Page 4 
Page 6
Page 6 
Page 8
Page 8 
Page 9
Page 9 
Page 121
Page 121 
Page 13
Page 13 
Page 21
Page 21 

“Hammer down!” and ​“Put the pedal to the metal” is trucker talk for: ​“Step on the accel­er­ator”! Popu­lar­ized from commer­cial truck driver’s CB radio culture, back in the ​‘70s. For 101 more, see: Trucking Industry Slang and Terms.

Ann Thompson


Geezerpedia, Recollections

Post navigation

Previous Post: Another, of My Many Unusual Assignments
Next Post: Really Old Stuff!

Artist's Sites

  • Bill and Nina Stewart
  • Bill Cone
  • Bill Schwob art
  • Bob Bausch
  • Bruce Lauritzen
  • Bruce Wolfe
  • Bryn Craig
  • Caleb Whitbeck
  • Charles Pyle
  • Chris Blum
  • Chuck Eckart
  • Darren Hanshaw
  • Dave Broad
  • Fred Lyon
  • Gale McKee
  • Hans Halberstadt
  • Jack Allen
  • James Propp
  • Janet Jones
  • Jeff Leedy
  • Jerry Huff
  • Jim Stitt
  • John Mattos
  • Kirk Henderson
  • Larry Keenan
  • Lowell Herrero
  • Marc Ericksen
  • Mark Keller
  • Mark Schroeder
  • Mik Kitagawa
  • Robert Arnold
  • Robert Evans
  • Robert Gantt Steele
  • Roger Shelly
  • Stan Dann
  • Stephen Rutherford
  • Tom Whitworth
  • Ward Schumaker

Artist Galleries

  • Tom Watson
  • Keehn Gray
  • John Pratt
  • Chuck Eckart
  • Jerry Huff
  • Al Davidson
  • Bill Nellor
  • Jim Stitt Designs

Copy Writers

  • Joel Fugazzotto
  • Samm Coombs
  • Todd Miller

Still In The Game

  • Bill and Nina Stewart
  • Bill Schwob work
  • Chris Blum
  • Darren Hanshaw
  • David Johnson
  • Fred Lyon
  • Hans Halberstadt
  • Jack Tom
  • James Propp
  • Jeff Leedy
  • Jim Stitt
  • John Mattos
  • Kirk Henderson
  • Lars Melander
  • Marc Ericksen
  • Mark Keller
  • Mark Schroeder
  • Peter Thompson
  • Robert Arnold
  • Robert Holmes
  • Rory Phoenix
  • Scott Simpkin
  • Stephen Rutherford
  • Steve Rustad
  • Tom Whitworth
  • Ward Schumaker

Places We Like

  • Patterson Hall Early History
  • Piet Halberstadt
  • Printing Films
  • The Museum of Forgotten Art Supplies

Copyright © 2025 Geezers’ Gallery.

Powered by PressBook Premium theme